WhatsApp Business API pricing in India
Getting on the WhatsApp Business Platform costs three things: registering your number, a plan to send from, and the messages themselves. Here is what each one is on SpotBay.
How it works
Register and verify your business number as a WhatsApp Business Account
Pick a plan — start free on the shared number, or send from your own
Buy message credits, and settle Meta's conversation charges on your card or through SpotBay-managed billing
What you get
Register and verify your business number so campaigns, bills and support all come from the name customers recognise.
Top up in fixed packs and see the balance before you send. Growth Pro includes 500 free messages every month.
By default Meta bills WhatsApp conversation charges to your own card. No card on Meta? SpotBay-managed billing is available on approval, with advance payment.
What it costs
| Plan or item | Price |
|---|---|
| WABA number setupOne-time, per number. Included with WhatsApp Pro. | ₹5,000 |
| Growth FreeSend from SpotBay's shared number; buy message packs as needed. | ₹0 / month |
| Growth ProPer branch, billed annually at ₹24,000. Includes 500 messages a month. | ₹2,000 / month |
| WhatsApp Plus₹500 → 3,000 messages, ₹1,000 → 6,000, ₹2,000 → 12,000, ₹3,000 → 30,000. | from ₹500 / month |
| WhatsApp ProFor higher volumes, with WABA approvals included. | ₹5,000 / month |
| Utility messages (SpotBay-managed billing)Per message — order updates, bills, reminders. On approval, with advance payment. | ₹0.15 + GST |
| Marketing messages (SpotBay-managed billing)Per message — offers, campaigns, promotions. On approval, with advance payment. | ₹0.90 + GST |
Prices are the ones published on our pricing page and exclude GST unless stated. Meta's own WhatsApp conversation charges are billed by Meta to your card; SpotBay-managed billing is the alternative for businesses without a card on Meta, on approval and with advance payment.
Questions people ask
- Do I need my own WhatsApp Business number to start?
- No. On Growth Free you send from SpotBay's shared number and buy message packs. You only pay the ₹5,000 setup when you want campaigns to come from your own branded number.
- What is the difference between utility and marketing messages?
- WhatsApp prices them differently. Utility messages are transactional — bills, order updates, reminders. Marketing messages are offers and promotions. On SpotBay-managed billing they are ₹0.15 + GST and ₹0.90 + GST per message respectively.
- Is there a free trial?
- Yes. All plans include a 14-day free trial with no credit card required.
- Can I run more than one branch?
- Yes. Growth Pro is priced per branch, so each outlet gets its own setup while you manage them from one account.